Inventing Worlds In A Changing One | Creativity, Faith And Curiousity

Wisdom and insights from heavyweight creatives.

What a combination: Sir Jony Ive and J.J. Abrams interviewed by Brian Grazer. So many pearls here to chew on, digest and adopt.

The openness of Ive remembering his boss as someone who was focused on simplifying things to be beautiful, functional and good whilst championing the idea of craft and care to create superior utility. Love his highlighting the designers quest for being desperate in that care so others will sense it. Other gems include the challenge to how, when you create, you should learn from the things you worked on and the things you learned from the act itself. And finally, his sharing of how Steve Jobs taught him focus by asking: how many times have you said no today.

jony ive discerning quote

We are capable of discerning far more than we are capable of articulating.
Jony Ive

J.J. Abrams unpacks the creative process as asking the right questions along with having ferocious curiousity (something Ive also agrees with—see above). Abrams also advocates the concept of following your gut and not starting from a place of deconstructing other peoples work, rather, find a story which should exist and do that.

jj abrams creativity quote

Any act of creation is a leap of faith.
J.J. Abrams


What did you take away?

Submit a CommentPlease be polite. We appreciate that.

Your Comment