A global activity deconstructed.
Loved the crowd sourced model of storytelling here.

Created by @JohnNelsonIDV—check out his other versions / creations.
Come to the edge we said, and they said no, it’s too high;
Come to the edge we said, and they said no, we’re going to fall;
Come to the edge we said, and they very reluctantly came, and we pushed, and they flew!
1 Giant Leap produced a range of emotions rarely evoked by any documentary—a pure triumph of creative excellence!
The blurb from the event:
DK will speak about Te Papa’s Warhol Immortal exhibition and its interactive social and digital media campaign to generate excitement around the exhibit, and get people actively participating and interacting with the campaign, which also rewarded and celebrated those active on social media channels.
He will also touch on the ins and outs of freelance social media, and being hyper aware of governance procedures when working with other organisations.
DK is a bit of veteran SMCWgtn-er, speaking at one of our events last year about getting back to the basics of social media, as well as being the awesome person who brought us TEDxTeAro!
Attribution (in order of appearance):
notjake13, lazyhour, 94324017@N00, artexpo, eschipul, world9-1, tomsaint.
https://www.youtube.com/watch?v=iGFAyZtI-YM
You got to bleed a little while you sing
Lest the words don’t mean nothing
The Cult – Heart Of Soul (lyric)

We had a special live stream via Washington, (which showed off some of the tech) from Under Secretary of State for Public Diplomacy and Public Affairs, Tara Sonenshine:
And the ambassador, David Huebner spoke about the history of the room (a once traditional library) and how it now houses the capacity to:
“…to facilitate a range of digital engagement activities to further enhance the eDiplomatic outreach of the US Embassy in Wellington.”

It’s probably both the size and location of the Embassy here in NZ which affords it the opportunity to be innovative (it was the first embassy to have a Pinterest plus Instagram account), and this new investment is also a first of its kind; thus illustrating the changing commitment and understanding of traditional institutions towards the shifting landscape of [digital] engagement.


Imagine if… Charles Darwin flickr’d his notes.
Imagine if… Nikola Tesla streamed his experiments.
Imagine if… Anne Frank blogged whilst she hid.
Imagine if… Albert Einstein google doc’d openly his work in progress.
Imagine if… Mahatma Ghandi tweeted.
Imagine if… Jimi Hendrix had Soundcloud.
Imagine if… Abraham Lincoln podcasted his presidency.
Imagine if… Amelia Earhart live-mapped her journey with GPS.
Imagine if… we stopped talking about social media as a marketing tool!
Your turn (in the comments below)…