Exist as an act of love.
Watching a Shirky talk always means leaving with a huge amount of pearls, but check out the above plus the quote below and tell me it doesn’t resonate with any creative endeavours you have been involved with:
“…they don’t care that they saw it in practice because they already knew it couldn’t work in theory.”
If you work with a client or in a corporation / organisation which doesn’t get what you’re trying to do even though you have showed them the solution, forget changing minds, time to change the company you keep!
Then surround yourself with people who take care plus improve each others output.