When we were kids we were freethinkers, spontaneous and open; as we grew older and the logical side of our brains kicked into high gear and our non-linear “œcreative” side became less dominant.
Today, through the use of electronics for everything—smart phones and computers in particular—we reinforce the logical side of our thinking and further relegate creativity to the back seat. We need to reconnect with our right brain, stretch our non-linear nodes, nurture them on a daily basis and, as a result, increase our overall satisfaction with life.
Part one of our session will look into our situation, show how we got here and what we can do on a personal level to mix things up. Part two will open up the dialog for how to foster in an era of non-linear thinking at your company or organization and share some effective brainstorming techniques that can be implemented today.
Creatives gain true understanding by “˜doing”™.
I Like I Wonder events are about gaining creative wisdom from visiting international speakers through not just listening but by applying your new found insights in a hands-on workshop which follows. The workshops focus is on creating content, extending thoughts, heightening interactions, disrupting models, challenging paradigms, all within a inventive space and through facilitated conversations.
Numbers are kept small to ensure a quality experience””this is not a money making exercise but a exploration of creativity with exclusive groups of like-minded folks.
So excited to launch this today and looking forward to working with Empathy / Awayday plus all our speakers.
Feel free to spread around the Wellington networks and hope to see you there.
Google is the best ad product in the history of the world because it’s like advertising at a store. Facebook, meanwhile, is like advertising at a party.
BOOM!
The above and other stuff like:
the commercial internet is 20 years old
smartphones overtook PC sales in 2011
new media stock has 3x more value than old media
games played online are up 20x in two years
45billion apps will be downloaded by the end of the year
do you know if @splashmediau is a good place for a newbie to learn how to become a social media manger?
Now I always click into the profiles of those who have taken the time to tweet me (especially if I’m asked to give an opinion on something). I’ve heard of Splash Media in the past and thought Mr Aspen had tracked me down due to my very previous role as a social media manager.
After scrolling through every one of Mr Aspens 1,906 tweets (at the time of writing this afternoon), it became evident though that all he’s doing is asking the same question about social media training and certification programmes.
However, nearly 25% of all tweets (448) references @splashmediau.
Note the timestamps on the right hand side of the tweets below:
Mr Aspen is using Twitter as a micro-advisory or research platform, tweeting on only one topic / question in an attempt to gain insights for what could be a myriad of reasons; or
Mr Aspen is a poor automated attempt by @splashmediau to highlight their services
If it is the former then surely @splashmediau (who would be seeing his tweets they are mentioned in) should be all over Mr Aspen to either demonstrate their services (as he’s an obvious customer) or kindly asking him to refrain from referencing them constantly because he’s certainly not helping their reputation.
If it is the latter… well, you make up your mind. Maybe there’s a third reason. What do you think is happening here my little Magnums?
By the way, Mr Aspen and @splashmediau, the floor is yours, feel free to comment below as well.
The figures speak for themselves and also illustrate how, at least in these events, NZ is gaining parity with the other conferences I’ve been involved with in the UK / North America, in adopting Twitter as a rich back-channel-compliment to the events activities (still a way to go to it being integrated fully which the above will no doubt accelerate).
Wonderful things to note are:
the amount of tweets which now include @ replies or mentions of other folks—a rise in literacy of how to craft a good tweet and the etiquette around referencing people
those tweets which feature hyperlinks—users sharing content or highlighting other relative items of interest on the web, quickly finding what the speaker was talking about (whether it be a new term or a new app), then adding that to the tweet. Delightful.
and what about those impressions…
Fantastic work.
Even though the venue had a few issues with the net connection on the first and second day this big increase in the numbers serves as a reminder how technology is in fact augmenting communication. Making it more immediate. More dynamic. More ‘sticky’.
This is the future of conferences / events: a multi-media-layered approach to the experience. Allowing those to share wider through their networks. Consideration given to content which is findable. Quotable. Emotive. Of value. Actionable. Stuff the conference organisers and delegates can ‘talk’ about before, during and after (not just during AND not just on Twitter (this is a metonym)).
Were you at Ulearn12? Did you tweet? What did you get out of the virtual and real combining? Let rip in the comments below.
Big thanks to Martin for assisting in crunching several spreadsheets together. For anyone using the IFTTT recipe BEWARE, it does not work fast enough to capture all the tweets at something like a conference.
I’m available for hire if you liked what you saw / heard.
As always, I try to reference everything used but sometimes the content has no source or was collected years ago and has since been lost. Let us know if anything is yours and will certainly give proper credit.
I got a ‘friend request’ from gentlemen whom I met briefly at a conference. My approach to Facebook is to use it as a place to cultivate relationships:
of people I know
have been introduced to by trusted contacts
or built up a relationship through other social spaces
I explained my reasoning to said guy of how I use this platform as a more personal network and also gave him links to this blog plus my Twitter as alternative ways of connecting.
Was interested to receive his take on how he thought “false psychology to disconnect the personal from the professional” and how it was a very old way of thinking.
For me, it’s not about privacy but more about intimacy.
Just as the media landscape continues to evolve so does our use of the many platforms available to us. People forget we can decide how we use them. We can define its uses.
How do you decide to use your social spaces? Do you? Is this thing on…?
